How to Succeed
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In The Art of War, Sun Tzu says, “To go one thousand lives without fear, go through unpeopled ground.” To me, this means when you go forward, you should move through open space that is undesired or uncontested. When you move in this way, your movement will not be challenged by others and you will experience success.
Several years ago, I was an asphalt tar contractor in Detroit doing very, very dirty work. It was strange to me this work was so profitable and so easy. Literally no one was interested in doing the job. One of my main projects involved heating up tar to 250+ degrees in a cauldron that I towed behind my truck, using a crack router to clean out cracks on roads and parking lots, and filling the cracks with sand and hot tar.
When I was working for a federal judge in Michigan, I got a call from one of my customers, Tony Randazzo, who owned a giant apartment subdivision in Rochester Hills, Michigan. I’d filled all of the cracks in the apartment subdivision, charging less than half the going rate for this work, giving Tony an outstanding deal. For the next six months, Tony sent me a check every month to pay for the work I had done. Those checks ended up being more than I was receiving for my work with the judge each month. Keep in mind getting the job with the judge had required me to go to college and law school, where I was expected to do well. In addition, I had to get up at 7 a.m. and go to work for the judge five days a week. I also had to deal with office politics and coworkers.
This inconsistency really got me thinking.
When I started practicing law after my clerkship, I frequently saw many coworkers working all night. Most of the people I practiced law with were doing the work just for the money. They had all gone to good law schools, which had required years of hard work. Each year, the law firms I worked for would fly around to law schools and interview and hire scores of hungry law students. There was literally an endless supply of lawyers willing to do the work I was doing. I loved the practice of law, but the fact is there are a LOT of people who want to do it.
When I was working with my hot tar kettle in Detroit, Michigan, I was in serious competition with really only two or three people within a 100-mile radius. In some areas, I was in competition with no one. I literally drove around in a truck playing with fire and tar and listening to classic rock on headphones. I was doing the work I loved and I was paid thousands of dollars a day. Keep in mind working with hot tar is dangerous and something that is scary to a lot of people. You need to know how to keep the tar heated properly and prevent it from catching on fire. Often, it’s very hot outdoors and there are other dangers. However, when I did this work there was practically no competition, and I loved it.
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There are tons of people motivated to work blue-collar jobs in Michigan and, at the time, auto plants and suppliers were constantly laying off workers. There were plenty of people who needed work. Nevertheless, I still had very little competition. Had I not chosen to become a lawyer, and continued to operate in this particular niche, I would have made a much better living than most lawyers, and I wouldn’t have been competing with an endless supply of competitors. I would even have had a couple of months off every year since it is impossible to apply the tar when there is snow on the ground!
I was so successful at this job because no one else was interested in doing it – a characteristic common to many good jobs.
In the legal arena, where I used to work, there were so many people interested in competing with me. Inside law firms there was even competition to see who could get the most work! In large cities, perhaps one in every 100 people who start at a large law firm will make partner some day. When these people make partner, they face even greater pressure to get business, and many end up losing their jobs once they have made partner.
If you are experiencing problems in your career, or if you feel like it is extremely hard for you to get ahead, my bet is you’re in a profession or a geographic location where you’re simply competing with too many people. One of the best pieces of advice I can give is to find a place where there is no competition for what you do, and go there. Or, change professions completely and compete in something else. The less competition you have, the better.
One of the easiest ways to get ahead is to move to a market where there is no competition for what you do. For example, say you are an attorney on Wall Street, practicing corporate law, and you just lost your job. You have outstanding skills that are going to be in demand somewhere. You could really blossom if you were in the right atmosphere. Go to a small or medium-sized city where there is less competition! If you go there, you will likely be appreciated more. Your skills will take you further and you will get ahead faster. You will be considered unique for your skills and not just one of hundreds or thousands with the exact same skills. Your hard work and background will make you special and you will stand out.
There are immense benefits to relocating to different geographic regions, or working in a smaller firm or company. Your skills will likely be unique and appreciated and you will not simply be a commodity. Your self confidence will likely improve, and as your self confidence improves you will likely continue to get better and better at what you do. You may even become famous in your field. When you’re in an atmosphere where you’re surrounded by people competing for the same advancement, you could be replaced at any moment.
For example, say you went to Harvard Law School. In New York City, you can find multiple attorneys who went to the same school working in virtually every building in the city. They are everywhere. In Bay City, Michigan, where I clerked for a federal judge, however, I don’t think I ever encountered a single attorney who went to Harvard Law School.
An attorney from Harvard Law School in Bay City, Michigan, would be a complete star in my opinion. He or she would be sought out by businesses and others just based on where he or she went to law school. The political establishment of the city might even try to get him or her nominated for a local seat in the United States Congress. I am not kidding. If the attorney worked on Wall Street for a few years, local companies and businesses would probably consider him or her close to an oracle. The attorney could charge practically anything he or she wanted and would have more business than he or she could handle. He or she would have a large house, probably do things like investing in real estate on the side, and be prosperous in all respects. The attorney would have a great life in Bay City, Michigan.
Conversely, this laid off attorney could sit around in New York looking for a job for months, perhaps. He or she might be living in a relatively small apartment in New York, spending his or her days at Starbucks reading the paper and screwing around on a laptop, exchanging emails about nothing and ostensibly looking for a job. The attorney might become depressed and start going to therapy a couple of times a week. He or she might start writing a book and never complete it. Ultimately, he or she might get a job with a small boutique firm in New York after six months or so, and might only work there for a few months before the firm went out of business.
I hate to sound so bleak, but I have seen scenarios like this so many times it makes me sick. You need to compete where your skills are most valued, and this often means a change of location. When you are competing where your skills are most valued, you feel better about yourself. I think this is the smartest thing anyone can do.
If I were interested in being a United States senator at the age of 30, I would move to South Dakota, not California. It is much easier to achieve your dream in areas where there is less competition.
The people who have the most secure jobs and continually prosper year after year typically do not have a lot of people competing with them. Did you know that morticians make pretty good livings? It is not too hard to find a job as a mortician, and people are always dying. There are lots of jobs to which you can adapt your skills, which will give you security year after year. These are the sorts of jobs you should seek.
There are jobs in every industry that no one else is all that excited about. I wonder if any doctors really go to medical school saying their dream is to become a proctologist. My feeling is they probably realize somewhere along the line isn’t a lot of competition in that specialty, and choose it for that very reason.
Sun Tzu’s advice to “go through unpeopled ground” can change your life and career if you really take the time to think it through. Unless you are confident you can win, you are often best served by pursuing your career in areas and specialties where there is less competition.
This is one of the easiest ways to succeed and it is something far too many people fail to realize.
About Harrison Barnes
Harrison Barnes is the Founder of BCG Attorney Search and a successful legal recruiter himself. Harrison is extremely committed to and passionate about the profession of legal placement. His firm BCG Attorney Search has placed thousands of attorneys. BCG Attorney Search works with attorneys to dramatically improve their careers by leaving no stone unturned in a search and bringing out the very best in them. Harrison has placed the leaders of the nation’s top law firms, and countless associates who have gone on to lead the nation’s top law firms. There are very few firms Harrison has not made placements with. Harrison’s writings about attorney careers and placements attract millions of reads each year. He coaches and consults with law firms about how to dramatically improve their recruiting and retention efforts. His company LawCrossing has been ranked on the Inc. 500 twice. For more information, please visit Harrison Barnes’ bio.
About BCG Attorney Search
BCG Attorney Search matches attorneys and law firms with unparalleled expertise and drive that gets results. Known globally for its success in locating and placing attorneys in law firms of all sizes, BCG Attorney Search has placed thousands of attorneys in law firms in thousands of different law firms around the country. Unlike other legal placement firms, BCG Attorney Search brings massive resources of over 150 employees to its placement efforts locating positions and opportunities that its competitors simply cannot. Every legal recruiter at BCG Attorney Search is a former successful attorney who attended a top law school, worked in top law firms and brought massive drive and commitment to their work. BCG Attorney Search legal recruiters take your legal career seriously and understand attorneys. For more information, please visit www.BCGSearch.com.
Filed Under : How to Succeed
Tagged: career advice, dirty jobs, job competition, job search guru | a harrison barnes, lawyer, proctologist, relocation, successful career, unpeopled ground
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In this article Harrison discusses the role of self-motivation and self management. Self-motivated and self managed people always perform well. In contrast people who are forced to follow massive amounts of procedures and rules can never perform. It is important that our rituals and sense of responsibility is internal, and something we learn to do naturally–not something we only do when it is imposed on us by people on the outside. The best people in every job are self- managed and responsible individuals. Also, the more self-managed people there are working for an organization, the stronger the organization generally is. Instead of creating problems in the workplace, you should seek out responsibilities, and ritualize your work routine. These responsibilities will drive you forward in your daily work, in your career, and in your life.
Your must always strive to create value for your organization, and your organization must in turn strive to add value to the world. Since value comes from teams of individuals rather than any single person, the best companies strive to maximize their staffs’ efficiency. You must also ensure that your company weeds out the employees who do not create value in favor of those who do, and that you belong to the latter group.
When you try to mask or suppress aspects of your personality, those traits will inevitably come to the fore anyway. You need to develop a comprehensive understanding of yourself, including your darker or deeply buried traits; once you know how your dark side limits and controls you, the better you will do in your life and career. Self-discovery will ultimately lead to inner peace, which in turn will enable you to more fully develop your goals.
The number one thing that makes people fail and not reach their potential is competition. If get into an area where there is not much competition and you genuinely have something to offer, you will succeed. Everyone is successful to the extent they are doing something others around them are not that provides value.
Creating a sense of urgency is one of the most important things you can do in your job search. Understand that your career is itself a commodity and you need to sell yourself, and your salesmanship will determine your career success. Creating a sense of urgency will always help you close your sale.
Companies necessarily seek to employ positive, forward-minded people. A firm’s success depends on their employees, and they seek people who will enhance them rather than merely contribute to the bottom line. People with positive natures, who contribute to a healthy social environment, prove essential to the growth and success of their employers.
You can never become too comfortable if you wish to be successful. Your success will largely depend on your ability to become dissatisfied with your current position. Successful people are never satisfied with the status quo, and constantly push beyond their comfort zone. When do you this and succeed, you set a new standard for normality in your life. Be continually dissatisfied, and always pushing yourself beyond your comfort zone.
Resourcefulness can make you better at everything you do, and separates the truly extraordinary people from the general herd. Do everything within your power to be resourceful in your job search, life, and career to give yourself the best possible chance of achieving your goals, and learn how to employ the resources currently at your disposal for maximum impact.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
You can change your life forever by harnessing the power of persistence. Think about the people in your life, and whether they empower you or hinder you in achieving your goals. You must win at all costs, and persist until you succeed.
You will greatly benefit your career by helping and promoting your company’s expansion. A common belief is that expansion is fundamentally positive, and a lack of expansion is fundamentally negative. You must be on the side of expansion rather than contraction in every area of your life. All employers seek people who will help them expand, and the more your ability to contribute to this expansion will provide you increased job security and a greater likelihood of being hired.
Focus on what you are doing, not what others around you are doing. There are people to take action towards their goals, and then there people who sit on the sidelines and comment on the first group of people. People who are mostly interested in gossip and watching others usually lack the confidence and determination to take action themselves. The most successful people go account and accomplish things rather than sit back and watch others make things happen.
Anyone can be up when things are going well, but the real challenge comes when things are not. Do not look at problems, which are inevitable for any person or business, in a negative light; think of them instead as challenges, lessons, or opportunities. There is a silver lining to be found in every problem, and finding that silver lining will enable you to grow.
It is absolutely vital to be in control of your life and career. When you fail to control your life, someone else will step in to do so and fit your life into their plans. Understand that it is in others’ interests to establish control over your life and work, and instead exert control yourself over your life and the events around you.
In this article Harrison explains how you can do better in your career by selling. The most successful people are absolute masters at sales. Selling is among the most important career skills you can have. When you know how to sell something you can do exceptionally well wherever you go. Knowing how to sell something is a key to survival, advancement, fame, and fortune. Everything we do is about making a sale. Selling yourself is about showing others the value you can bring them. So package yourself to the best of your ability, always be at your best and sell yourself. Develop your sales skills and do not be afraid to sell anything. Whatever your goal in life, becoming an effective salesman will help you achieve it.
Your résumé is an extremely important document. There are entire books written about how to craft them. I have written at least one myself. There are scores of résumé consultants, companies, and others that will work on your résumé for a fee. Hiring one of these services can be useful and can improve your résumé. Nevertheless, most résumés can improve dramatically by following the below advice.
It is extremely important that you enjoy your job. Most people find themselves in jobs that they resent, and eventually make this resentment known by appearing disinterested and distracted. Success comes from being engaged in and grateful for your work. You can define your job according to your own vision; you can either choose to engage with your work, or avoid and despise what you do. People recognize and appreciate those who are enthusiastic about their work.
Do not be a dabbler, or someone who turns away in the face of stress; the secret to long-term happiness is to instead confront and push through these stress factors. Do not be discouraged by difficulties, but find ways to persist and deal with the stress. Confronting problems head-on is the key to improvement, and will take you much further than the dabblers who fail to approach their careers with commitment.
When faced with difficult times, you must develop the ability to transcend the trouble around you instead of giving up or assuming that nothing can be done about your situation. Keep your wits about you and take charge of the situation, and you will find yourself on track for constant improvement and career success.
In this article Harrison talks about releasing the lack that you feel, in order to reach your full potential. If a sense of lack dominates your thinking, it will affect your interaction with the world and how the world sees you. There are many areas of your life where you are coming from a position of lack. Your ability to release this lack and go forward with your life can create a tremendous sense of peace and more natural accomplishments in your world. The amount of lack that people see out there is profound and it has a massive impact on their lives. According to Harrison, the most successful people in the world see the world as a place of opportunity and not lack.
Determine whether you are a global or specific person. Most people are either too general or too specific in the way they treat information, and overly detail-oriented people risk losing sight of the bigger picture. General people are more comfortable in managerial positions, while detail-oriented people prefer everything to conform to a logical sequence. Understand which sort of person you are, and seek work that best harnesses your natural inclination.
Recent immigrants exemplify the benefits of willpower, passion, and excitement in the way that they work so much harder for their goals than the people who have been here for most or all of their lives. Like most Americans, you need to rekindle the spirit of your immigrant ancestors and become hungry for what you want. The entrepreneurial spirit that brought people to America has often faded over time; adopt the fire and work ethic of new immigrants in order to achieve your goals.
You must plant seeds in the minds of others, so that they will be more likely than otherwise to think of you when a future need arises. In planting seeds, you are making people aware of what you have to offer; you must make sure that you are ever present in the minds of your potential employers. Planting seeds is the most effective way to generate top-of-mind awareness, and ensure that the right people remember you at the appropriate time.
A recommendation from a powerful person can make a huge difference in your job search; a reference from an influential person makes a tremendous difference to a prospective employer, and thus can be a major advantage for you. When an important person whom the company trusts recommends you, you instantly qualify for positions that may previously have been unattainable. Make the absolute most of your connections with the powerful people in your life, because doing so can instantaneously change your career and life.
Maintaining a routine in both life and work is important to success. Not only do you need to establish a routine, you must make that routine demanding and push yourself to the limit. Budget a certain amount of time each week for networking, applying to jobs, brushing up your interview skills, and following up with employers. Such consistent effort on a daily basis will make a huge difference to your career success.
You can better market yourself by taking a stand against something. Peoples’ personal beliefs, including the things with which they do not agree, define who they are as people. Standing against something differentiates you from the crowd; when done in the correct manner, without disrespecting others’ opinions, such a stance can help you land your dream job.
To reach the goals to which you aspire, you must compare yourself with people superior to you for motivation. Most people prefer to look at life the way they wish it to be, rather than as it truly is. Move out of your comfort zones and face reality. Don’t seek out or compare yourself with the average people around you, as doing so will only mire you in mediocrity rather than push you forward.
In this article Harrison discusses what a good hiring manager should look for. Many people who make hiring decisions really do not know what they are doing. In fact, they often make mistakes when hiring. They put too much emphasis on skills and experience. But the single most important aspect of hiring is evaluating the person’s unique outlook on the world. If the person does not have a positive outlook on the world, he/she will bring down the morale of the other workers. The person will harm the company through the negative outlook. The key to success is having the power to stick it out in jobs and finding happiness wherever you are. Hiring people who do good work and are always able to find happiness should be the number one objective of hiring managers.
Don’t ever give up, and make the most of the tools at your disposal. Take chances and invest in your best skills, and persist in the face of unfortunate events. Have faith in your considerable work and capabilities, and use them to create value for others.
Things will not always go the way that you want them to go, so you must not be discouraged by adversity in your job hunt. When you persist and consistently put forth your best effort, things are much more likely to go in your favor. Also, you must resist others’ efforts to undermine your efforts and potential; focus instead on doing everything in your power to fight on and complete the task at hand.
Having a goal or vision will propel you towards greater career success and happiness. Without a purpose, you will find yourself depressed and ultimately fail to achieve your goals. Do not subscribe to the unrealistic problem that you should never have problems, but instead regard problems as part of your overall growth strategy.
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Wow….thank you for posting this information.
No matter where we’ve come from or who we claim to be, God purposefully grants us each moment of our existence. So what will you and I return to Him, as we breathe our last breath? The answer to that question is found in our daily decisions. No one can force us to get off the couch and exercise, eat the right foods, read stimulating books, attain higher education, build healthy relationships, or love God. Each individual must make those choices for himself. You have been given the privilege of making what is commonly known as an “executive” decision. Why? It’s primarily because you are a steward over your own life. Sure, from time to time you are explicitly assigned varied guidelines and instructions, but the majority of your decisions are yours alone to make.
The greatest commodity we have is LIFE, which is measured by and made up of TIME. The question, “What are you going to do with your life?” is synonymous with “What are you going to do with your time?” Don’t fall into the trap of thinking that the rich are rich because life haphazardly bestowed wealth upon them but chose not to endow it upon the impoverished. No, the clear disparity between the prosperous and the poor lies in the means by which they choose to invest their time. Your choices determine your destiny.
Excellent article…I think it speaks to truth.
also not too long an article, easy to read. Some of articles on this site are way too long.
Besides a mortician or asphalt contractor, can Harrison give us a list of non-competitive jobs to pursue?
This actually answered my problem, thank you!